Travel planning has changed forever.
From YouTube travel vlogs and Instagram Reels to short-form videos that go viral overnight, vloggers now influence where people travel, what they experience, and how destinations grow. Vlogging Tourism explores this powerful shift at the intersection of digital media and the global tourism industry.
This book presents a clear, research-oriented yet easy-to-read overview of global and Indian tourism trends, backed by real-world statistics, platform insights, and case examples. It explains how travel vlogging impacts traveler behavior, destination branding, local economies, and employment—while also addressing challenges such as over-tourism, authenticity, and sustainability.
Whether you are a student, content creator, tourism professional, policymaker, or entrepreneur, this book offers a modern understanding of how travel content has become a driving force of tourism worldwide.
Inside this book:
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Evolution of travel media from guidebooks to vlogs
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Global tourism trends driven by video content
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India’s fast-growing travel vlogging ecosystem
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Statistics on digital influence in travel decisions
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Role of YouTube, Instagram, Shorts & Reels
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Monetization and economic impact of travel creators
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Ethical, cultural, and environmental considerations
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The future of tourism in the creator economy





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